Close this search box.

Career Series: A Day in the Life of a Health Coach


If you had asked me a few years ago what my business would become, the answer I would have given you would look radically different than what it is today.

In this series post, I thought I would share with you a bit about how I started out as a health coach and what a day in the life of a health coach looks like! Pretend we’re at a cute little coffee shop and we’re chatting over lattes.

In case you missed it, check out the first post in this series about my journey to becoming an Integrative Nutrition Health Coach.

The Business Plan

When I decided to leave my corporate job and pursue a career in health coaching, I wrote myself a business plan. I am very much a planner and type A personality, so having tangible goals and a vision on paper was comforting to me.

In this business plan I outlined my mission, ideal client, business objectives, business finance objectives, strategies and action plans. My overall goal was to develop a network of health professionals to support my local health coaching business, as well as create and sustain passive means of income online.

I distinctly remember thinking that my business would be made up of two things: individual health coaching clients and online streams of income through blogging, products and courses. But the truth is, I really didn’t know what my business model was going to look like and how I was going to get there.

It was a little bit like throwing spaghetti at the wall and hoping it would stick.

Even though I had this plan on paper that was carefully thought out and IIN incorporates business education within the program, I was constantly battling the emotional ups and downs of entrepreneurship. I could feel the success in my bones, but was quick to retreat to self-doubt and not feeling valuable enough to be seen as a respected professional.

The Launch of My Health Coaching Business

At the six-month mark of the Institute for Integrative Nutrition program, I could begin working with clients. I got my first client and was so excited! I started coaching her (and way undervalued myself in the program cost, but I didn’t care) and offered to do some coaching for friends and family for free in exchange for experience. Biggest mistake number one. When you offer things for free, people don’t feel as committed!

Through an existing relationship with a multi-location fitness facility, I also had the opportunity to build out a virtual wellness video program that they could incorporate into their bi-annual fitness challenges offered to members. This was an incredible opportunity to jumpstart my business as it provided the experience of developing an online course, as well as working with hundreds of clients in a virtual setting. Aligning myself with several fitness studios and gyms has been also been my strongest referral source for health coaching clients.

I had already started my food blog a few years back, so the plan there was to continue posting consistent content and build an engaged opportunity. I think the biggest mistake I made here was that I was constantly creating new products, programs and freebies since I was rapidly evolving in my mission and knowledge. More isn’t always better and quality is always better than quantity!

Before I give you glimpse into what my business looks like now, it’s important to remember that everyone’s journey and story is different.

At the time of building a career I was passionate about, my marriage was crumbling, although you might not have known it if you were judging from social media. I often felt like I was living a double life, as the excitement of building a brand from scratch was often too much to contain, but then going home to a toxic environment was too much to bear.

Now, on the other side looking back I realize that all of my energy and efforts were spent just merely trying to survive, both personally and professionally. It was like I was an energizer bunny that just kept going and going, but was numb to the world around me. Trying to figure out who I was and what I stood for as an entrepreneur was incredibly difficult because I didn’t know who I was anymore.

The lesson here is that good things take time and everything happens as it should. In the thick of it, I felt so behind when I compared myself to others in the entrepreneur space. I wasn’t doing enough, I wasn’t clear enough on my mission and I felt like I was piecemealing things together to make it work.

Lesson learned: Don’t measure yourself against someone else’s success and remember that you are right where you need to be.

What a Day in the Life of a Health Coach Looks Like

Fast forward a few years from the time I became an LLC and wowza! My career has grown in so many different ways I could have never expected. We often hear that as an entrepreneur, niche is everything and finding that one thing that you’re good at is the key to success.

I’ve found the opposite to be quite true in my own journey. For me, it’s necessary to try out different things in order to know what I like/don’t like and what works/what doesn’t work.

For example, I thought maybe I would venture into the food prep space, so I took on a catering job. While it was exhilarating, I realized that I would much rather be teaching people how to make healthy foods than actually being the one making it.

Every day is completely different depending on how many coaching clients I have and what projects and events are coming up. My days might be filled with client or networking meetings, meal plan or recipe development, content creation for my blog, or prepping for a cooking class or wellness workshop.

When I start to feel the self-doubt and fear creep in, I often remind myself of the many opportunities I’ve had and incredible experiences that have shaped my career into what it is today.

Here are just a few highlights:

  • developing and shooting a holistic wellness video course made up of over 25 videos that can be used for virtual coaching opportunities
  • hosting over 70 cooking classes and introducing people to a new way to experience healthy, plant-based foods
  • being selected as a Best Kept Self contributor
  • the invitation to be interviewed on the She Did It Her Way podcast where I talked about how to do more of what you love
  • taking a personal time out and moving to Venice, CA for a month to complete a Plantlab culinary program
  • providing personal chef services for We+Be Wellness Retreat and fueling the ladies with energizing, nourishing foods while teaching them how to incorporate more plant-based foods into their day
  • co-hosting SOULMADE, a wellness fest in Orlando, with my gal pal Rebecca Lilly to cultivate and inspire a like-minded community
  • hosting a wellness workshop at the Southwest Airlines headquarters

What’s even more satisfying than all of these milestones is making a difference in people’s lives by showing them a healthier, more energizing way to go about their day. I love being a part of the “aha” moment where simple lifestyle changes become a seamless part of routine and clients are pleasantly surprised by the simplicity and flavor of nutrient-dense foods.

I’m finally at a place in my life where my time and energy is spent figuring out how to thrive and not just survive, and it feels so good! I’m excited for what’s ahead and incredibly grateful for the journey that has gotten me here today.

Top 5 Things I’ve Learned as an Entrepreneur

  • Find your tribe and stick with them. A solid support system is critical to the health of your business and personal wellbeing!
  • Emotional ups and downs are inevitable and you have to learn to ride the waves (instead of getting stuck in them).
  • Say “yes” even though it makes you want to pee your pants. You might actually find you enjoy something you were once afraid of (like public speaking!).
  • Opportunity leads to more opportunities. The more you put yourself out there, meet with people and connect within your community, the more opportunity will come your way.
  • Find your lane and stay in it. Consistency is key. Figure out the things that make your heart skip a beat and get really good at them. This comes with time and experience!

Bonus lesson: The power of one. All it takes is one client. One experience. One thing said that makes someone your biggest advocate.

I’m sharing my journey in hopes of inspiring you to pursue what it is that you’re passionate about. Maybe there’s something in here that resonated with you and has you leaning over the edge anticipating a big leap of faith. Wherever you’re at, if you believe in yourself, others will believe in you, too.

Want to learn more about IIN and the process of becoming an Integrative Nutrition Health Coach? Get a sneak peek of the health coach training program curriculum, here.

Are you ready to get serious about your health goals and learn how to make nutritious changes in a simple way that will lead to increased confidence and energy? Let’s chat!

-Carly Paige

Post Tags

The Cookbook You'll Actually Use

Simply Swapped Everyday

Simply Swapped Everyday is your guide to elevating the everyday through mindful methods, ingredient swaps and over 75 plant-powered recipes. Cooking healthy foods at home has never been easier or more delicious!

You might also like


25 Responses

  1. Love the article. Too often people blog about what interests them, not about what readers are looking for. Great insight.

  2. In this business plan, I’ve laid out my overall goals, target market, methods, and plans for achieving those goals financially. My ultimate objective dordle was to establish an online presence for my health coaching company and build a network of health experts in my area who could refer clients to me.

  3. Hello! I know very well how difficult it is to become successful. I also run something like an audio blog or podcast on Soundcloud with various useful tips and I don’t have many listeners and subscribers. But a couple of weeks ago I discovered the site with the possibility of promotion on Soundcloud and I found it interesting. After buying followers, new people started to join my audio blog much more willingly and now my listens continue to grow too.

  4. Hobbies are a great way to relax and enjoy your free time. For those who enjoy online gaming, Conquestador is a fantastic option. It offers a wide variety of games, including slots, table games, and a sportsbook. The platform is user-friendly, making it suitable for both new and experienced players. If you’re looking for a new hobby or just want to expand your gaming options, check out the details on Conquestador.

  5. Reading about ‘A Day in the Life of a Health Coach’ was truly inspiring! It’s amazing to see the dedication and passion that goes into helping others live healthier lives. Additionally, I’d like to express my excitement about the ‘Alicante for Foodies’ article on Exploring the culinary delights of Alicante is always a treat, and I look forward to discovering the city’s hidden gems for food enthusiasts. Thanks for sharing such engaging content!

  6. I worked as a freelancer for several years, and in fact it was convenient, brought good income and completely suited me. However, there is no development or career growth, so I decided to find a job in some promising company. Thanks to, this process did not take too long, since I immediately looked for vacancies that suited me

  7. You need to create words that are at least three letters long.
    You can make words horizontally, vertically, diagonally, or a combination of all three.
    Once you spot a hidden word, click and drag the letters that form it to clear those tiles. word wipe
    The longer the word, the more points you’ll rack up.

  8. Thanks for also talking about how the business plan of a health coach looks like. I’m interested in looking for a good health coach soon because I’m thinking about making drastic changes in my diet. I want to first reduce the amount of fat that I consume as a start.

  9. Embarking on the quest to ‘become popular on Spotify’ – a journey where artists craft their unique soundscapes and listeners contribute to the musical narrative, creating a vibrant tapestry of melodies. Here’s to the magic of music and the journey towards shared appreciation and recognition! 🎶

  10. Get the latest variety of ethnic chappal online in Pakistan. Servis brings a wonderful collection of chappals for womens, with sleek designs, attractive colors, and unique styles. Find your favorite chappal online from Servis Shoes. Shop now!

  11. Discover the ideal stitched dresses for every event online at declare. To create gorgeous combinations, choose from an extensive collection of dresses with the highest quality. Shop right now!

  12. Discover the vibrant world of color with The Entertainer. We offer a wide range of Color pencils, crayon colors, and crayon boxes to inspire creativity in kids. Explore our colorful collection and bring out the artist in your little ones.

  13. Discover unique and heartfelt gifts for Lahore delivery at our online store. Send gifts to Lahore Delightful cupcake designs that resemble flowers to exquisite flower bouquets crafted for love, proposals, congratulations, and all celebrations. Make every moment special with our thoughtful gifts, delivered with care to Lahore. Order now and send your warmest wishes today!

  14. Buy the latest ready to wear dresses online in Pakistan. With a large number of newly designed dresses, Mohani provides the highest quality fabric in various colors and styles. Get your favorite dress and ready to shine.

  15. See the elegance and versatility of prayer caps with our premium collection. Our prayer cap is crafted with care and quality materials to ensure comfort and culture during your Namaz. Explore our range today and buy now.

  16. Health is a treasure, and trainers are our real heroes who help us preserve this treasure. They not only work on their own physical condition, but also provide us with the tools and motivation to improve our health. They are a living example of how movement can transform lives. And when we have dedicated professionals like by our side to help us manage our medical issues and keep us healthy, every step we take becomes even more confident and effective.

Leave a Reply

Your email address will not be published. Required fields are marked *

Hi! I’m Carly Paige, a culinary nutrition expert and chef who believes that healthy doesn’t have to be frustrating, boring or restrictive. I’m here to show you how through my Simply Swapped Method so that you can feel more energized and confident from within. You’ll find tips for focusing on nutrition in the kitchen, along with plant-powered, gluten-free recipes that proves healthy can be delicious.

You're In!

Download your copy of the Meal Planner Starter Kit below. You will also be receiving the link in the welcome email that was just sent to your inbox. Happy cooking!